Sponsored ads are advertisements that target specific shopping keywords or search terms. Instead of designing a brand-specific ad and paying for it to run on a website, sponsored ads blend in seamlessly with the retail media environment in which they appear. That means they’re usually indistinguishable from the content a visitor has come to that website to find.

What is an Instagram sponsored post?

An Instagram sponsored post is a type of ad. The person (or business) posting a sponsored post puts a budget behind it to reach a wider audience.

There are two different kinds of sponsored posts: those that brands pay Instagram for (a.k.a. promoted posts), and those that brands pay influencers for (paid sponsorship).

We will provide the settings for Instagram sponsored ads so every one who uses Instagram will be able to see your business